Client website
Aďa Fitness
A personal trainer’s website in Žilina. Visitors can see who the training is for, how Andrea works and how to arrange an introductory consultation.
Content · design · website
Visit websiteWhat Vors has seen
From the bigger
picture to
something real.
Public websites you can explore. Experience from product development and running a business. Examples of how I turned complex material into a proposed course of action. Each piece identifies my role and what the evidence supports.
Explore the work ↘Work you can open and explore.
A client website, independent projects and a case study. Each example explains its context and shows a concrete output.
Own project
SupplyFolio
My own project for preparing product data. It explains which inputs the service needs and what it delivers. An interactive sample shows the form of the output.
Offer · content · interaction
Visit website
Own brand
bNegative
My own apparel brand. Its point of view, bold typography and motion carry through to a product website where visitors can explore the collection and individual items.
Brand · design · e-commerce
Visit website
Independent case study based on MageXo’s public assignment
GymBeam checkout: UX audit and order review design
How I selected two priorities from a checkout UX audit, wrote development briefs and used AI to build a local order review prototype.
Read the case studyExperience before Vors.
I am Martin Trnka. Before founding Vors, I led digital product development, developed online services and ran my own online shop. These selected examples are shared without company names.
Leading product development
I defined the scope of initial product versions, planned the team’s work and connected developers with the people commissioning the product.
Developing an online service
I set the direction for an online platform. I evaluated changes to the user journey through visitor behaviour and comparisons between variants.
Websites that generate enquiries
I worked on the visitor’s path to submitting an enquiry, compared variants and checked functionality when the website changed.
Running my own online shop
I built and ran an online shop myself: the website, product range and pricing, suppliers and marketing, through to fulfilment, customer support and returns.
From earlier work
These historical examples show prepared outputs. They do not claim client acceptance, implementation or outcome.
Operational decision framework
A priority plan and a map of a critical flow in one decision document.
Read the example ↗Decision framework from data and plans
Historical data and existing plans processed into one basis for further decisions.
Read the example ↗