Four ways, one view
Every engagement with Vors starts the same way: with a view from a distance. It differs only in what follows. The Diagnostic is the entry point for most companies. Anchor is continuity, usually called fractional or interim CDO. Pilot is one problem with a fixed scope. Advisory is a regular sparring rhythm for the owner.
Diagnostic
For whom
A company that senses something is off but cannot name it. The entry point for most engagements.
How it works
Three weeks of observation from a distance. Conversations with the people who live the system. Access to data and tools to read, not to intervene. Vors does not ask what the company wants to hear. It asks what the company does.
Output
A standpoint: what Vors saw, where the fissures are and which of them bleed most. Not 60 slides. A document you can read in an evening and act on from Monday.
Frame
3 weeks · fixed price agreed up front · the output stays with the company regardless of what follows. The Diagnostic in detail
Anchor
For whom
A company that needs an owner of the digital function but is not at the point where a full-time hire makes sense. Common names: fractional CDO, interim CMO·CDO, part-time Head of Digital.
How it works
A retainer, 2 to 3 days a week. Vors holds the architecture, the priorities and the decision frame. It leads the internal team and vendors; it does not take over execution. Part of the work is preparing the company for the moment an internal person takes over the role.
Output
Continuity of view. A digital function with an owner, a measurable frame and a successor in sight.
Frame
Monthly retainer · minimum horizon of 6 months · always starts with a Diagnostic.
Pilot
For whom
A company with one sharply bounded problem that wants it solved without a long commitment.
How it works
A fixed scope agreed up front, from standpoint to bridge. Typically 60 to 90 days. Examples: tech-stack consolidation, CRM and automation design, a reporting and KPI layer, architecture for entering a new market.
Output
A solved problem, and a frame in which the company keeps it solved.
Frame
Project price · 60 to 90 days · scope does not drift during the project, it changes only deliberately.
Advisory
For whom
An owner or CEO who does not need hands, they need distance. Regular, not one-off.
How it works
A regular rhythm of conversations, typically twice a month. The owner brings the decisions ahead of them. Vors brings the outside view and the questions no one asks from inside.
Output
Decisions made with distance. Sovereignty stays with the owner; a principle, not a phrase.
Frame
Monthly fee · no minimum horizon · does not start with a Diagnostic, but the first month partly substitutes for one.
| Diagnostic | Anchor | Pilot | Advisory | |
|---|---|---|---|---|
| Common name | digital audit | fractional CDO | project consulting | strategic sparring |
| Duration | 3 weeks | 6+ months | 60–90 days | ongoing |
| Intensity | full | 2–3 days/week | per scope | 2× a month |
| Output | standpoint & fissures | continuity of the function | a solved problem | decisions with distance |
| Entry point | yes | via the Diagnostic | yes | yes |
Questions about the modes
How much does working with Vors cost?
The Diagnostic has a fixed price agreed up front, Anchor is a monthly retainer, Pilot a project price by scope. Concrete numbers come up in the first conversation, once the scope is clear. The first conversation is free and takes 45 minutes.
How is Vors different from an agency?
An agency produces outputs: campaigns, websites, content. Vors holds the system that orders and measures those outputs. It does not replace an agency; it often makes the agency's work easier to read.
Does an engagement have to start with the Diagnostic?
Anchor, yes, always. Without a view from a distance, Vors would be adopting the company's frame instead of bringing its own. Pilot and Advisory can start directly.
It does not start with a mode. It starts with a conversation.
The mode is chosen only after the first conversation, once it is clear what the company needs right now.